Micro Entrepreneurism, Simple Living & Art
Keyword here being “ask.” It’s one thing when a company, store, brand or friend is offering you one. It’s entirely another when you feel like you deserve one.
I understand that my perspective on discounts has gotten more extreme since becoming a small business owner because I now sit on the other side of the fence. But even before that, I was never keen on asking to pay less then the requested price for things, even at yard sales and flea markets where you’re “suppose” to bargain. I look at it like they’re asking what they believe to be a fair price for the item, and I can either afford it or I can’t. And who am I to determine whether or not I need the money I’d save by offering them less more then they need it?
At least 3 or 4 times a month we get an email or phone call from a complete stranger (this post is not for you people near and dear to our hearts, ok? you guys are special), who isn’t even a previous customer of ours, asking if we can give them a discount. The reasons for this request vary from purchasing more then one of an item, to I work at a big company, to I simply can’t afford it, I think its too expensive, I don’t want to pay that much. Some of them don’t offer a reason at all.
So what people? You think we charge extra to everybody else just so we can give you a break because you deserve it and they didn’t? And what about us? Do you realize that my paycheck at the end of the week would be directly affected by that? Your decision to spend your paycheck on our gear shouldn’t force me to decide whether or not I want to sacrifice mine to make that happen. We charge what we believe to be a fair price for our work, if you can’t afford it, I’m sorry. There are things in this world I can’t afford either, so you know what I do? I decide if I really want it and then I save my money until I can.
I updated our FAQ page to reflect my thoughts on this matter:
Q: I’m kinda famous and definitely super connected and will get you tons of new customers once I get my hands on some of your gear, so can you hook me up with a discount?
The way we look at it, every single one of our customers past, present, and future, is kinda famous and super connected somehow and has the potential to get us tons of new customers if they like what they get. We actually depend on you guys to spread the good word. That said, we can’t afford to give everyone a discount. We know our gear isn’t cheap, but it isn’t cheap because it isn’t made in China. If you read our “About Us” page you’ll see that we’re a small homegrown company, we make everything we sell, and we’re doing our best to live personally and professionally with the health of our society’s future in mind. We work hard to impress you guys – to make the best that we can, and to provide the best service that we can – because we wouldn’t want to be in business any other way. A huge part of what enables us to do that, is that fact that we’re small, but being small means that we don’t have brand recognition and a huge marketing budget, which is where you guys come in. A paid ad is nothing in comparison to a heartfelt personal recommendation or review from one of you. And you can feel good knowing that you’ve supported a fellow human (us) and helped someone else find some awesome gear that they wouldn’t have otherwise known about. So, long story short, we can’t offer you a discount, but what we can do is make you feel all warm and fuzzy inside knowing you did something good for this world.
Can I get an Amen?